COACH 2 BUY
Coach 2 Buy – Your Acquisition, Personally Guided From Start to Finish
Whether you've already identified a business you want to acquire or need help finding the right opportunity, Coach 2 Buy provides hands-on support throughout the entire acquisition journey.
Confidential initial conversation. No obligation.

Personally led by Gavin Page, who built his own group through nine acquisitions and has since supported dozens more for clients.
HANDS-ON SUPPORT
One service. One experienced adviser. Complete acquisition support.
Personally led by Gavin Page, who has completed nine acquisitions while building his own business group, our service combines practical transaction management with one-to-one coaching and mentoring.
From identifying and assessing opportunities to negotiating Heads of Terms, coordinating due diligence and progressing the transaction through to completion, we're alongside you every step of the way.
Coach 2 Buy is our single, comprehensive buy-side acquisition service.
You don't need to choose between coaching and having your acquisition supported. Gavin combines hands-on transaction assistance with personal coaching and mentoring throughout the same engagement.
The numbers.
The valuation.
The risks.
The deal structure.
The funding.
The negotiations.
You benefit from both hands-on transaction support and personal coaching, developing the knowledge and confidence to make informed acquisition decisions.
THE BUY BOX
First, we work out what you should actually be buying
Buying a business simply because it's available is a quick way to make an expensive mistake.
Before we start approaching companies, we'll build a clear acquisition brief around you.
Sector
What industries genuinely fit your experience, knowledge and objectives?
Size
What level of turnover, profit and business value is realistic?
Location
Where are you prepared to buy and operate?
Funding
What capital do you have available and what additional funding may realistically be available?
Business type
What characteristics matter, including management, customers, recurring revenue, assets and owner dependence?
Your objective
Are you buying to create your first business, add to an existing company, enter a new market or accelerate growth?
That becomes your Buy Box.
It gives us something specific to search for rather than simply looking at whatever happens to be on the market.
DEAL ORIGINATION
We don't just wait for businesses to come onto the market
Some of the most interesting acquisition opportunities aren't advertised for sale.
Once we've agreed your Buy Box, Transition 360 Partners can use its data, research and direct outreach capability to identify and approach suitable business owners.
The objective is simple.
Find businesses that fit what you're looking for and start conversations that might otherwise never happen.
Not every owner will want to sell.
Not every opportunity will be right.
And we won't pretend we can guarantee that a particular business will become available.
What we can do is actively look rather than simply wait.
If you've already identified a target, we start by assessing that opportunity with you. You receive the same Coach 2 Buy support through the acquisition, without purchasing a separate service.
ASSESSMENT
Finding a business doesn't mean you should buy it
When an opportunity appears, the real work starts.
Gavin will help you look beyond the headline turnover and asking price and understand what you're actually considering buying.
- Maintainable profit
- Valuation
- Add backs and adjustments
- Customer concentration
- Recurring revenue
- Owner dependence
- Management strength
- Working capital
- Assets and liabilities
- Potential risks
- Funding
- Deal structure
Sometimes the right advice will be to progress.
Sometimes it will be to renegotiate.
And sometimes it will be to walk away.
Buying the right business matters more than simply completing a deal.
THE PROCESS
We'll help you work through the deal
If you decide an opportunity is worth pursuing, Gavin can support you through the acquisition process.
- 1Initial seller conversations
- 2Information gathering
- 3Valuation and financial modelling
- 4Offer and deal structure
- 5Negotiation
- 6Heads of Terms
- 7Funding support
- 8Due diligence coordination
- 9Working alongside your legal, tax and accounting advisers
- 10Completion
Coach 2 Buy does not replace your solicitor, accountant, tax adviser or lender.
It gives you an experienced acquisition adviser on your side who understands how all the pieces of the transaction fit together.
One-to-one coaching and mentoring run alongside the transaction support at every stage.
All engagements are subject to mutually agreed terms, scope and fees. Legal, tax and regulated financial advice is provided by appropriately qualified independent professionals.
WHY GAVIN
Learn from someone who's actually bought businesses
Before founding Transition 360 Partners, Gavin built and ran his own group of businesses.
Acquisition formed an important part of that growth.
He completed nine acquisitions himself before moving into advising other business owners and buyers on transactions.
So when Gavin talks to you about valuation, negotiation, funding, seller relationships or what can go wrong during an acquisition, it isn't coming from a textbook.
He's sat on the buyer's side of the table himself.
Buyer. Business owner. Adviser.
RECENT COACH 2 BUY COMPLETION
From first-time acquirer to completed acquisition
A recent Coach 2 Buy client wanted to grow his established surveying and geospatial business through acquisition rather than relying solely on organic growth.
He had never bought a business before.
Through Coach 2 Buy, we identified a suitable target, built the valuation, structured the deal and supported the transaction through to completion.
Along the way, the deal involved transferring staff under TUPE, finance agreement novations, warranty negotiations, disclosures and a demanding completion timetable.
The acquisition brought an experienced field team, established client relationships and a recognised trading name into the buyer's existing operation.
"The cost savings alone were enough to effectively pay for the acquisition within 12 months."
Because the acquired business integrated directly into the buyer's existing operation, significant duplicate overheads could be removed.
Our modelling showed that the resulting cost savings alone were sufficient to effectively cover the acquisition cost within 12 months.
That's the difference between simply buying a business and buying the right business.
BUYING A BUSINESS
Our Fee Structure
Our success fee is tiered and calculated on the enterprise value of the business plus any cash paid for at completion:
- 5% on the first £1,000,000
- An additional 2.5% on everything above £1,000,000
For example, on a £2,000,000 transaction the success fee is £50,000 on the first £1,000,000 plus £25,000 on the remaining £1,000,000, a total of £75,000.
The success fee is payable on completion.
BUYING A BUSINESS
- Initial Coach 2 Buy engagement fee: £3,000 + VAT, payable at the start of the engagement
- Transaction Progress Fee: 0.5% of Enterprise Value becomes payable when Heads of Terms, a Letter of Intent, a Memorandum of Understanding or a similar agreement is signed. It is credited in full against the Success Fee.
- Success fee: as above, payable on completion
This upfront fee applies whether you bring the acquisition opportunity to us or we identify it for you. Coach 2 Buy is our single, comprehensive buy-side acquisition service. There is no separate coaching package or additional upfront retainer to purchase alongside it.
All fees are subject to VAT. Full terms are set out in our Engagement Letter, which we send for digital signature once the valuation and fees are agreed.
All figures are ex VAT.
SUITABILITY
Is Coach 2 Buy right for you?
Coach 2 Buy is designed for people who are serious about acquiring a business and want experienced support alongside them.
It can suit:
- Existing business owners looking to grow through acquisition
- Serial acquirers looking for their next opportunity
- First-time buyers with the financial capacity to make an acquisition
- Buyers who want access to off-market deal origination
- Buyers who want experienced support assessing and progressing opportunities
Coach 2 Buy may not be right for everyone.
Buying a business normally requires access to capital and a credible funding position.
If there is no realistic route to funding an acquisition, the first job isn't finding a business.
It's establishing whether an acquisition is financially achievable.
START HERE
Ready to Buy a Business?
Let's discuss your acquisition plans, funding position and how we can help you achieve your objectives.
Personally led by Gavin Page. Your enquiry goes directly to Gavin. No obligation. Completely confidential.


